What We Do

Special Fields of Research

Our team of researchers and consultants have wide ranging experience in many types of research, but specifically focussing on the following areas:

Customer Satisfaction Research

Customer Journey Maps - Customer Centricity - Satisfaction Index - Service and Product Quality - Customer Experience Maps - Immediate Feedback - Key Performance Indicators (KPI) - Customer Loyalty - Satisfaction Framework - Balanced Scorecard

Advertising Research

Campaign Pre-Testing - Brand Awareness - Cross-Media - Campaign Post-Testing - Media Planning - Ad Tracking - Recall - Copy Testing - Brand Preference - Communication Diagnostic

Big Insight

Customer Satisfaction Modelling - Future Demand Forecasting - Econometrics - Linear / Logistic Regression - Data Mining - Market Response Modelling - Key Driver Analysis - Predicative analytics - Data Science - Retention Modelling

Business Strategical Research

Perception Measurement - Export Market Studies - Corporate Image Framework - Brand Image - SWOT - Reputation Measurement - Competitive Advantage - Added Value - Brand Tracking - Core Competence - Innovative Power

Please take a moment to review our brochure about KPI TRACKING AND CUSTOMER SATISFACTION.

Broschure Download